I was tasked to write a letter to a "customer" introducing my "company", Better Horizon's, new rewards program. I was given the simple instruction of making sure I include how this rewards program would benefit the customer- other than that, I had free rein to write whatever I wanted!
Mrs. Janie Newsome
1254 Ross Boulevard
Calhoun City, MS 38916
Dear Mrs. Newsome,
We at Better Horizons want to thank you and your family for your long-lasting financial partnership with our company; your support has not gone unnoticed! Because of your continued business, we want to invite you to switch over to our new rewards program we have created for our valued customers like yourself.
Our new rewards program, Better Horizons Rewards, allows you to collect points every time you swipe your card. After reviewing your account, we see that between your family, you have 3 debit cards and 2 credit cards through our company. Great news! This means you could collect anywhere between 2,000 and 5,000 points every month. Most reward programs only allow individual users to collect points; however, with our program you can pool your points together! This means that you have 5 different outlets of points to possibly pool together to take advantage of our rewards program!
Our reward program gives you and your family access to flight miles, hotel stays and points, brand name appliances such as Apple and Whirlpool, and other travel accommodations! With no cap on reward point benefits, vacationing with your family could be easier than ever before!
If you have any questions at all, please reach out to our team. We want to help you rack in the points you and your family deserve!
Sincerely,
Maggie Rennie
Account Manger
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